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Sync contacts both ways and send Klaviyo campaigns from Odoo

This Klaviyo Odoo integration keeps profiles, lists and subscription status in step in both directions. Build, schedule and send Klaviyo campaigns on top of Odoo Email Marketing. Received, opened, clicked and bounced figures come back onto the Odoo campaign.

  • Odoo 17.0 – 20.0
  • Community & Enterprise
  • Odoo.sh · On-premise
  • Odoo Online

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Klaviyo contact and campaign work before and after the connector

Without the connector by hand

  1. Export contacts to a spreadsheet, then upload the file into Klaviyo again.
  2. Open Klaviyo daily and copy new list members back into Odoo.
  3. Log in to Klaviyo to check how yesterday's campaign performed.
  4. Chase unsubscribes and suppressions separately in each system.
  5. Hope a broken import shows up before the next send.

With the connector automatic

  1. One click exports contacts to a Klaviyo list, or a schedule fills it hourly.
  2. A scheduled action imports Klaviyo list members on the interval you set.
  3. Received, opened, clicked and bounced counts appear on the Odoo campaign.
  4. Blacklist and Klaviyo suppression status stay in step both ways.
  5. Failures are logged per record and the rest of the import continues.

Profiles, lists, campaigns and reports between Odoo and Klaviyo

Every object the connector handles, which way it travels and what triggers it.

DataDirectionWhat happens & when
Lists and audiences

You run the import or the export for the account.
Profiles and list members

A scheduled action imports members on its interval.
Contacts and mailing contacts

One click on the record, or auto export on a list, hourly.
Email templates with body

You run the template import, or push an Odoo template back.
Campaigns

You import campaigns, or send a mailing from Odoo.
Campaign statistics and clicked links

A scheduled action imports campaign activity every hour.
Segments and metrics

You run the import operation for the account.
Subscription and blacklist status

A status change on either side, such as blacklisting in Odoo.

Decide what each account syncs

The Klaviyo account record in Odoo carries its own switches, so you set how much the connector picks up. Turn on member sync to bring list members in, and allow arriving profiles to update the contacts you already keep. Auto Create Member adds the Odoo mailing contact for a new profile, and Auto Create Customer also creates the matching customer.

Klaviyo account settings in Odoo with switches for member sync, contact creation and contact updates

Klaviyo lists with subscriber counts

Every imported Klaviyo list shows how many profiles it holds, split into subscribed, unsubscribed and cleaned, so you can judge an audience before you write the email. The list also records whether Klaviyo runs it as single or double opt-in, and the connector refuses a subscription change that would break the double opt-in rule for that list.

A Klaviyo list in Odoo showing total, subscribed, unsubscribed and cleaned profile counts

Keep a list filled from Odoo contacts

Switch on Auto Export for a Klaviyo list and it stays stocked with the people you choose. Pick whether the source is your Odoo customers or your mailing contacts, then add a filter so only those records go over. A scheduled action exports them hourly, and the list tells you how many records are still waiting to go.

Auto export setup on an Odoo Klaviyo list with contact type, filter and the waiting count

Import and update email templates

Klaviyo templates come into Odoo with their body, so a design your team already built in Klaviyo can be reused for an Odoo mailing. The same screen works the other way: push an Odoo template to Klaviyo as a new template, or update the Klaviyo version after you edit the one in Odoo.

A Klaviyo email template imported into Odoo with its body, ready to export or update

Import lists, segments and campaigns

One import operation brings your Klaviyo lists, segments, templates and campaigns into Odoo, which is how a fresh database gets filled on day one. Long imports are handled in the background in batches every ten minutes, so a big account does not block your screen. Anything that fails is written to a log entry you can open and read.

The Odoo import screen for Klaviyo lists, segments, templates and campaigns

Include or exclude lists and segments

Choose exactly who receives the email before it goes out. Add the Klaviyo lists and segments you want to reach, and name the ones to leave out, such as a segment of people who just bought. Then send the campaign or schedule it for a later time. Segments imported from Klaviyo are available here as recipients or as exclusions.

Odoo campaign recipient setup with Klaviyo lists and segments to include or exclude

Send a campaign and read its results

Send a Klaviyo campaign from the Odoo mailing record and the figures come back to that same record. You choose which Klaviyo metrics to report on, such as Received, Opened, Clicked and Bounced Email. A scheduled action imports campaign activity every hour, so the counts and the links people clicked show on the Odoo campaign.

An Odoo mailing sent through Klaviyo showing received, opened, clicked and bounced figures

Export a customer in one click

Your sales team can send a customer to Klaviyo from the contact form, and update that profile later the same way. The connector matches on email address, so someone who already exists in Klaviyo is updated in place rather than duplicated. The contact form also shows which Klaviyo lists that person belongs to and their subscription status.

An Odoo contact record with buttons to export and update the matching Klaviyo profile

Supported Odoo versions

Odoo versionEditionsHosting PriceLatest release
20.0 Community & Enterprise Odoo.sh · On-premise €99 No release notes Buy
19.0 Community & Enterprise Odoo.sh · On-premise €99 No release notes Buy
18.0 Community & Enterprise Odoo.sh · On-premise €99 No release notes Buy
17.0 Community & Enterprise Odoo.sh · On-premise €99 No release notes Buy

Support for Klaviyo Connector

The developers who build the app answer your tickets.

Open a ticket Opens our helpdesk with this app already selected
Free app support from purchase
60 days
First response in working hours, typical
4–6 hours
Support hours, 10:00–18:00 IST
Mon–Fri

Support policy Support after 60 days

How to connect Klaviyo to Odoo

  1. Create a private key in Klaviyo

    In Klaviyo, open Settings, then Account, then API Keys, and create a private key. Copy it. This is what lets Odoo read and write in your Klaviyo account.

  2. Add the account in Odoo

    Go to Klaviyo, then Accounts, create a record, paste the private key and confirm the connection. Map the Klaviyo profile attributes you care about to the Odoo contact fields you use.

  3. Import and export your data

    Run the import operation to bring in lists, segments, templates and campaigns. Export your contacts to a Klaviyo list by hand, or let the auto export schedule keep filling it.

  4. Send and review

    Build the mailing in Odoo Email Marketing, pick the lists and segments to include or exclude, then send or schedule it. Campaign figures are imported back hourly.

Questions before you buy

Not answered here? Talk to the team.

It is available for Odoo 17.0, 18.0, 19.0 and 20.0, in Community and in Enterprise. Enterprise databases can run on Odoo.sh or on your own server, and Community runs on-premise. Odoo Online does not accept third-party modules, so the connector cannot be installed on it. Each Odoo version is a separate build.

No, because the email address is what the connector matches on. A profile arriving from Klaviyo updates the contact or customer that already holds that address, keeping one record per person. A new record is added only when no Odoo record carries that email yet, so repeated list imports do not pile up copies.

Yes. Each list stored in Odoo notes whether Klaviyo runs it as single or double opt-in. If a subscription change would go against the double opt-in rule for that list, the connector declines it instead of sending the change to Klaviyo, so your consent record in Klaviyo stays as it was.

The address is pushed to Klaviyo as suppressed, so your campaigns skip it. Remove the blacklist in Odoo and the connector un-suppresses the profile again. Klaviyo applies a cooldown after an unsuppress, so the same address will not be suppressed again within 90 days of that change.

Yes, when you switch that on for the account. Auto Create Member creates the Odoo mailing contact for a profile that arrives from Klaviyo. Auto Create Customer goes a step further and also creates the matching Odoo customer. Both are optional and set per account, so you can leave either one off.

Smart Sending skips profiles that already received an email inside the Smart Sending window configured in your Klaviyo account's Sender Preferences. It is a Klaviyo setting, and the option is offered on every campaign you send from Odoo. It helps when two mailings go out close together to overlapping audiences.

The import carries on. Big jobs are broken into background batches processed every ten minutes, so one bad record does not halt the rest. Each failure is written to a log entry with its error message, and you open the log view to see what needs fixing. You can also start a sync by hand at any time.

Talk to the team that built it

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